Hermès knows all too well its clientele. So well, actually, that it wants to lure the beautiful-loving-sporting-cautious into the Hermès joie de vivre, A sporting life!, with the infinite tactfulness it requires.
Seemingly cut out of a silk scarf’s print, starting November, the sweet leisure Le Flaneur bike is to tempt us with leather finishings and dandy white, red or charcoal painted frames. Fitted with shock-absorbers, belt-driven transmission, hydraulic disc brakes and other similar precautions for a smooth ride around town or on a paved lane by the sea on the Riviera, Le Flaneur even comes at a price, EUR 8 100, certifying it as a Hermès temptation to be reckoned with.
So, we have comfort, style and lifestyle! All we need for snapping out of any state of No Sport as delicately described by Hermès and venturing, who knows, even into horse riding or petanque, other sports likewise sponsored by the famous lifestyle manufacturer. As a matter of fact, with Le Flaneur, even me, I might start dreaming about… the Rio Olympics?
Photos: Hermès, Hollywood Reporter