April 10, 2012

Raf Simons Takes The Reins Of French Fashion House Christian Dior

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More than a year after the dramatic release of John Galliano from the position of creative director at Dior, as a result of a series of insulting antisemitic remarks on his part, as well as after a myriad of speculations that included big names such as Marc Jacobs or Alber Elbaz, French fashion house Christian Dior announces that Belgian designer Raf Simons will be taking the reins as the brand’s new creative director.

Simons is a well-known name in the fashion world, especially famous for his creations as artistic director for Jil Sander.

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Simons’ fresh and minimalist approach to fashion makes the decision to place the reins of the Dior House in Simon’s hands a bit unexpected, his style being evidently different from that of the founder. Christian Dior was the one to reinvent the concept of femininity in post-war years, creating the New Look silhouette – peplum jackets with accented waistlines, paired with ample A-line skirts. Simon’s mission, according to an official statement released by LVMH, is to “propel the iconic Dior style into the 21st century.”

Starting with the Dior Haute Couture show which is to be presented in Paris come July, Simons will replace stand-in designer Bill Gayten and will be in charge of the brand’s Prêt-à-porter womenswear line, as well as the accessories line.

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“It is with the utmost respect for its tremendous history, its unparalleled knowledge and craftsmanship that I am joining the magnificent house of Dior. Mr Christian Dior has always been for me the most inspiring couturier. Around the globe, the name Dior symbolizes the ultimate in elegance and refinement. I am truly humbled and honored to become Artistic Director of the most celebrated French house in the world.” is what Simons has to say regarding the collaboration.

Photos courtesy of: bented.com, cbsnews.com