April 20, 2012

Harrods Introduces Stylish iPad App

A while ago, Fashion avec Passion announced that the whole concept of shopping was entering a new dimension. The e-commerce domain has recently benefited from an incredible boost, contributing to luxury brands’ sales.


Luxury London retailer Harrods is keeping up with the latest technology, introducing a new iPad app that lets users be in touch with the fashion world, through videos of interviews with top international designers, backstage footage from photo shoots, key-info regarding trends, as well as a myriad of fashion and beauty tips, straight from the runways.


Created as a digital alternative to the print magazine, the app is available for download free of charge on iTunes and is regularly updated with the hottest information concerning everyone and everything related to fashion. Moreover, the interactive content, which includes a virtual makeup tester and wishlists that prepare you for your next visit to the store, is a quite useful tool through which the Harrods team can keep up with clients’ wishes and demands.


We’ve already downloaded the Harrods app and we cannot keep our fingers off out iPads. Enter the elegant virtual world of Harrods to gain access to the hottest information regarding fashion, beauty, interior design and the latest trends. They’re all only a click away!

Photos courtesy of: viewer.zmags.com, wwb-online.co.uk