January 3, 2013

Designers Offer Their Support For Various Charities

Have you thought about your resolutions for 2013? Why not help a charity? Marni offers you the chance to look stylish while also helping raise money for charity, with the help of the Children’s Imaginary World Project. The initiative involves homeless children from countries such as India, Brazil, Colombia, Guatemala, Tibet, India and Sierra Leone, who have been asked to draw an imaginary perfect world, which was then printed on tote bags and T-shirts. The proceeds from the sales will be used to help the children in these countries.

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The Italian label isn’t however the only high fashion brand involved in such work. American brand Ralph Lauren is involved in charity work through both The Pink Pony Fund and The Ralph Lauren Center for Cancer Care and Prevention. Both campaigns represent the company’s efforts to bring adequate care to underserved communities, focusing on making more and more people everywhere in the world able to receive the screenings that make it possible to detect cancer at an earlier, more curable stage.

Also involved in the battle against cancer is designer Michael Kors, who, inspired by his life partner’s mother’s battle against cancer that lasted for 35 years, committed to the cause by supporting the Breast Cancer Research Foundation.

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After seeing the devastating effects of the 2007 earthquake on the Sichuan region of China, designer Donatella Versace teamed up with Chinese actor Jet Li to form the Versace One Foundation, which focuses on helping children. The foundation has two centers in the Sichuan region which provide support for kids in the area.

Also supporting children is designer Oscar de la Renta who is part of the board of the New Yorkers for Children Foundation, a non-profit organisation that finds young children in need of a family and provides them with one. The organisation encourages children to follow their dreams and look forward to the future, regardless of their past.

Frida Giannini, the creative director of Gucci, is a supporter for childrens’ causes as well, donating over $7 million to date to UNICEF, and also hoping to inspire other people to be aware and get involved in such cases.

Also encouraging people to follow their dreams and go after them with confidence and creativity is British brand Burberry, through the Burberry Foundation, an organisation whose aim is to empower young people to imagine and achieve their life goals, whatever they may be.

Designer Giorgio Armani is a big supporter of charities too, such as (PRODUCT)RED, an initiative which brings together brands such as Nike, Starbucks, Converse, Apple Inc. Or GAP and which rises above the concept of charity into the realm of ethical business, introducing a system of financial redistribution aimed at solving one of the greatest African problems today – AIDS.

You too can support a charity foundation, starting today!

Photos courtesy of: blog.modelmanagement.com, fashionwandering.blogspot.ro

Video courtesy of: Marni via youtube.com