August 21, 2012

C&A and Cindy Crawford collection

The Düsseldorf-based chain C&A is preparing for a big launch this fall. The collaboration between them, and the supermodel Cindy Crawford led to the exclusive Cindy Crawford Collection @ C&A, which will hit the German stores on August 27.

The collection will feature 31 casual pieces, including blazers, pullovers, cardigans, T-shirts and tops, jeans and pants, quilted outerwear and leather jackets. Prices will vary from 12 euros for a top, and 149 euros for a leather jacket.

C&A will also have TV and online ad campaigns. This is their first time when they focus on a worldwide celebrity. Cindy Crawford Collection @ C&A is expected to enter all the European stores this fall.,