May 29, 2012

A perfume for those who live “in pink”

The new fragrance launched by Moschino is one that blends perfectly with the brand’s DNA today. This is what Giovanni Sgariboldi, the Euroitalia President, (the company that makes the perfume) believes. Rossella Jardine, Moschino’s creative director, believes the freshness and the elegance of this fragrance are classic elements of the Moschino world.

And how else could smell a pink heart-shaped perfume if not fruity and floral? Pink Bouquet opens with notes of pineapple and raspberry sorbet, drags you into a flower bed of jasmine, violet and pink peony, and conquers you with notes of peach, gingerbread and musk.

Sgariboldi said this is a fragrance for all women who think, love and live “in pink”. And if you don’t find yourself in this description, maybe a touch of Pink Bouquet will make you feel so.

The fragrance will be launched in Europe in June, and in America in 2013. The 4-oz. size will cost 79.50 euros.